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September 15, 2023 2 min read
Talking about Philipp Plein means talking about maximalism, extravagance, and ostentation. You either love it or hate it. That's what has brought him here, to become one of the fashion brands with the most meteoric rise. While other brands may adapt to current trends or how their customers' tastes evolve, the namesake creator has always prided himself on staying true to his origins. Philipp Plein keeps creating new designs without losing the brand's characteristic style.
For those who may not be familiar with the brand, perhaps the most concise way to explain its spirit is the 2015 catwalk where he presented his Fall collection with a full-sized and fully functional roller coaster on the runway. It's no coincidence that the brand is one of the leading representatives of Bling culture, flashy, shiny, and excessively fashionable style.
Philipp Plein The Skull King, Packaging
Philipp Plein doesn't target the mass market; instead, he's clear that his audience is smaller and has more distinct tastes than average. But how did the person behind the brand get started? Born in Munich, he left his law career to pursue his design impulse, almost stumbling into fashion. It wasn't a sought-after goal, but it was certainly pursued in time.
A young Philipp Plein started with furniture manufacturing, and it was in one of the showrooms where he presented one of his most iconic pieces, military jackets decorated with the crystal skull. What was merely a decorative item to enhance his furniture became the brand we know today when, on that same day, the public began buying his jackets over his furniture.
Philipp Plein The Skull King, and Philipp Plein Rich
The creation of watches has simply followed the natural course of the brand and its creator, as he himself states that all his collections have been, before business, passion. And so the watches he desired to have as a child have become his inspiration for these luxury products. "Why? Why not?".
Just like his clothing collections, his watches are characterized by large diameter cases, striking colors and finishes, reveling in shine (whether with crystals and stones in his more affordable models or with diamond dials), and the prominence of hexagonal shapes in each of his designs. But if there's one thing that reigns in his pieces above all else, it's his distinctive skull, whether adorned with gems, precious stones, or steel, it stands as a flagship.
It's clear, for this brand, discretion is overrated. Each of its collections speaks to the underdogs, the losers, a siren's song for enthusiasts of the flashy, fun, and personality. "Today it's important to know who you are." Whoever said less is more didn't know Philipp Plein.
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